Villy Custom
Villy Custom is an American lifestyle brand specializing in luxury custom fashion designed cruiser bicycles for adults. They offer customers the ability to personalize their bike in the color combinations they want. At the end, they get to create their own dream bike.
PROBLEM: Cruiser bike shop situated in a beach like environment. Customers can personalize their bikes by choosing colors and handmade finishes to their heart’s content.
SOLUTION: Logo contains elements from both the beach and the bike. Together they make a sun being replaced with a bike wheel setting on the horizon line into the water. Logo contains a modified brush typeface with bright colors from the sea and sun.
